---
title: Old Spice - prank websites
date: 2014-01-23T21:24:53Z
modified: 2014-01-23T21:24:53Z
permalink: "https://www.had.si/blog/2014/01/23/old-spice-prank-websites/"
type: post
status: publish
excerpt: ""
wpid: 32519
categories:
  - oglaševanje
tags:
  - oglaševanje
  - isaiah mustafa
  - old spice
  - prank
  - slovenščina
language:
  - slovenščina
featured_image: "https://www.had.si/blog/wp-content/uploads/2014/01/flattering.jpg"
timestamp: 2014-01-23T21:24:53Z
---

Oglasi za **Old Spice so legendarni – Isaiah Mustafa** se nam je vtisnil v spomin – [The Man Your Man Could Smell Like](http://www.youtube.com/watch?v=owGykVbfgUE) (skoraj 48.000.000 ogledov na YouTubeu) in postal prepoznaven del znamke. Za vsem tem stoji agencija **Wieden+Kennedy**, ki je meni ena ljubših!

Sedaj se Old Spice kampanja nadaljuje, vendar je drugačna. Naredili so cel kup spletnih mest, ki pa so “[prank](http://en.wikipedia.org/wiki/Practical_joke)” in so dejansko tako nore ideje, da jih delimo na vseh mogočih kanalih. S tem so dosegli učinek viralnosti, ki je še kako pomemben. In karkoli kliknete na teh različnih spletnih mestih, povsod dobite zgodbo “**internetervention**” – zgodbo, ki prodaja Old Spice izdelke!

Ne, sam nisem bil nikoli navdušen nad njihovimi proizvodi, ampak ta akcija je tako fajn, da bom šel v trgovino in si ga dejansko kupil.

Aha, katera spletna mesta so v igri – klik na fotografijo

[![brodo](https://www.had.si/blog/wp-content/uploads/2014/01/brodo.jpg)

](http://www.brodominiums.com/)

[![patch](https://www.had.si/blog/wp-content/uploads/2014/01/patch.jpg)

](http://www.flavorpatch.com/)

[![tatoos](https://www.had.si/blog/wp-content/uploads/2014/01/tatoos.jpg)

](http://www.freshbodycoupons.com/)

[![sheets](https://www.had.si/blog/wp-content/uploads/2014/01/sheets.jpg)

](http://www.toughsheets.com/)

[![neck](https://www.had.si/blog/wp-content/uploads/2014/01/neck.jpg)

](http://www.zaneckworkouts.com/)

[![flattering](https://www.had.si/blog/wp-content/uploads/2014/01/flattering.jpg)

](http://www.theflatteringman.com/)

[![spraytan](https://www.had.si/blog/wp-content/uploads/2014/01/spraytan.jpg)

](http://www.partytanz.com/)

[![pulse](https://www.had.si/blog/wp-content/uploads/2014/01/pulse.jpg)

](http://www.smellpulse.com/)

[![glitz](https://www.had.si/blog/wp-content/uploads/2014/01/glitz.jpg)

](http://www.glitzelectronics.com/)