---
title: Pepsi oglas / Kendall Jenner / Live For Now Moments Anthem
date: 2017-04-05T07:42:25Z
modified: 2017-04-05T07:58:35Z
permalink: "https://www.had.si/blog/2017/04/05/pepsi-oglas-kendall-jenner-live-for-now-moments-anthem/"
type: post
status: publish
excerpt: ""
wpid: 374233
categories:
  - oglaševanje
tags:
  - oglaševanje
  - Kendall Jenner
  - Live For Now Moments Anthem
  - oglas pepsi
  - pepsi
  - twitter pepsi
  - slovenščina
language:
  - slovenščina
featured_image: "https://www.had.si/blog/wp-content/uploads/2017/04/kendall_jenner_pepsi.jpg"
timestamp: 2017-04-05T07:58:35Z
---

Uporabniki **Twitterja so ponoči raztrgali oglas za Pepsi**, kjer ima glavno vlogo K**endall Jenner – iz klana Kardashian** _(Caitlyn Jenner (oče), Kris Jenner (mati))_. Zakaj? Oglas ima preveč podobnosti z dogodkom lanskega julija v Baton Rougeu in Ieshio Evans – ki je ponudila svoje roke policistom, da jo uklenejo – kot Kendal ponudi “piksno” Pepsija.

Izkoriščanje takšnih dogodkov za oglaševanje je bilo vedno na meji. Včasih je javnost sprejela takšne oglase, ampak v tem primeru se je zgodilo nekaj, kar niso pričakovali pri Pepsiju. Twitter je zelo zelo zelo negativno odreagiral na oglas. In v tem primeru se Pepsi ne more tolažiti s tem, da se govori o njih.

No, marsikdo bo rekel, da je pomembno, da se govori o Pepsiju. Jaz dvomim, da bo še kdo želel delati z Kendall Jenner.

Odzivi na Twitterju?

> In Baton Rouge, LA, Ieshia Evans didn’t meet the same reaction as Kendall Jenner from police when approaching during a protest. [\#pepsiad](https://twitter.com/hashtag/pepsiad?src=hash) [pic.twitter.com/OjJg2zDlDu](https://t.co/OjJg2zDlDu)
> 
> — BD\_PR (@Brittany\_AD) [April 5, 2017](https://twitter.com/Brittany_AD/status/849418676109533184)

> Ops!…Looks like someone forgot there [@pepsi](https://twitter.com/pepsi) [\#Pepsi](https://twitter.com/hashtag/Pepsi?src=hash) [\#PepsiAd](https://twitter.com/hashtag/PepsiAd?src=hash) [pic.twitter.com/SqMqbmzzpB](https://t.co/SqMqbmzzpB)
> 
> — Jenn Gunn (@JDGunn) [April 5, 2017](https://twitter.com/JDGunn/status/849434808883269632)

> It’s the Pepsi Generation
> Comin’ at ya,
> goin’ strong..[\#PepsiAd](https://twitter.com/hashtag/PepsiAd?src=hash) [pic.twitter.com/Q9fCdzZbp1](https://t.co/Q9fCdzZbp1)
> 
> — I\_8\_the\_whole\_thing (@theblackspotorg) [April 4, 2017](https://twitter.com/theblackspotorg/status/849410252105711617)

> To clarify, I’m pissed at the [\#PepsiAd](https://twitter.com/hashtag/PepsiAd?src=hash) bc this is what happens if you walk toward police barriers. No soda protects PoC from police violence [pic.twitter.com/6lrNluHUBf](https://t.co/6lrNluHUBf)
> 
> — Stef Sanjati (@stefsanjati) [April 5, 2017](https://twitter.com/stefsanjati/status/849461628919795714)

> If I still drank soda I would proudly drink a Coke. [\#NeverPepsi](https://twitter.com/hashtag/NeverPepsi?src=hash) [\#PepsiAd](https://twitter.com/hashtag/PepsiAd?src=hash)
> 
> — Greg Keller 🇺🇸 (@GregKellerROC) [April 5, 2017](https://twitter.com/GregKellerROC/status/849440326657900544)

> [\#PepsixKendall](https://twitter.com/hashtag/PepsixKendall?src=hash) [\#PepsiAd](https://twitter.com/hashtag/PepsiAd?src=hash) Powerful message Pepsi [pic.twitter.com/DN4bvX8tRh](https://t.co/DN4bvX8tRh)
> 
> — Stuart Moulds (@elastikos) [April 5, 2017](https://twitter.com/elastikos/status/849437254842019844)

> The correct way to hand a [\#Pepsi](https://twitter.com/hashtag/Pepsi?src=hash) to a police officer [\#PepsiAd](https://twitter.com/hashtag/PepsiAd?src=hash) [pic.twitter.com/SZUpScaoOG](https://t.co/SZUpScaoOG)
> 
> — Owen Tingle (@Owen\_Tingle) [April 5, 2017](https://twitter.com/Owen_Tingle/status/849433060487639041)