---
title: "John Lewis Christmas Ad 2017 - #MozTheMonster"
date: 2017-11-11T06:45:23Z
modified: 2017-11-11T06:46:15Z
permalink: "https://www.had.si/blog/2017/11/11/john-lewis-christmas-ad-2017-mozthemonster/"
type: post
status: publish
excerpt: ""
wpid: 375448
categories:
  - oglaševanje
tags:
  - oglaševanje
  - christmas ad
  - john lewis
  - moz the monster
  - oglas
  - slovenščina
language:
  - slovenščina
featured_image: "https://www.had.si/blog/wp-content/uploads/2017/11/john_lewis.jpg"
timestamp: 2017-11-11T06:46:15Z
---

Kako vem, da se bliža božični čas? [John Lewis](http://www.johnlewis.com/) predstavlja svoj božični oglas. Kot vsako leto. In kot vsako leto je tudi letos njihov oglas legendaren! V bistvu si je težko predstavljati uverturo v to obdobje, brez njihovih oglasov. Letos za oglasom, kjer imata glavno vlogo deček Joe in Moz the Monster, stoji agencija Adam&EveDDB iz Londona.

- [John Lewis Christmas Advert 2016 – #BusterTheBoxer](https://www.had.si/blog/wp-content/uploads/wp-mfa-exports/post/john-lewis-christmas-advert-2016-bustertheboxer.md)
- [John Lewis Christmas Advert 2015 – #ManOnTheMoon](https://www.had.si/blog/wp-content/uploads/wp-mfa-exports/post/john-lewis-christmas-advert-2015-manonthemoon.md)
- [John Lewis Christmas Advert 2014 – #MontyThePenguin](https://www.had.si/blog/wp-content/uploads/wp-mfa-exports/post/john-lewis-christmas-advert-2014-montythepenguin.md)

Letošnji oglas je na drugi vižo, kot so bili oglasi do sedaj.

Joe befriends a noisy Monster under his bed but the two have so much fun together that he can’t get to sleep, leaving him tired by day. For Christmas Joe receives a gift to help him finally get a good night’s sleep.

Kljub temu, da John Lewis vsako leto naredi nov “predbožični” oglas, je meni še vedno najbolj prikupen oglas iz leta 2011 – [John Lewis Christmas Advert 2011](https://www.youtube.com/watch?v=pSLOnR1s74o)

_Več o zgodbi si lahko [preberete tukaj](http://www.johnlewis.com/christmas-advert)._