Na vprašanje, kdo ne pozna spodnjega perila Victoria Secret verjetno ne bi dobil negativnega odgovora, kajne? Na vprašanje, kdo pozna Lane Bryant, bi bil odgovor verjetno precej podoben – nihče ne bi vedel točno o kateri znamki je govora. Posplošujem, da je zgodba bolj zanimiva.
Lane Bryant je znamka oblačil in spodnjega perila za ženske z močnejšo postavo! Victoria Secret je njeno nasprotje. In ravno zato so se pri Lane Bryant odločili za kampanjo #ImNoAngel
The women who wear Cacique know that sexy comes in many shapes and sizes. They’re no angels—and they own it. Join the women who are redefining sexy by posting your personal statement of confidence using the hashtag #ImNoAngel. (vir)
Lane Bryant na internetih:
- WWW – http://www.lanebryant.com/
- Facebook – https://www.facebook.com/LaneBryant
- Twitter – https://twitter.com/lanebryant
Odzivi na družbenih omrežjih so zanimivi:
Lane Bryant takes a swipe at Victoria’s Secret in #ImNoAngel campaign http://t.co/tyzIgqcpaN (Lane Bryant) pic.twitter.com/esT6ZbElxu
— TIME.com (@TIME) April 7, 2015
BEAUTY SHOULD NEVER BE DEFINED BY OUR SIZE!!! WE ARE ALL BEAUTIFUL #ImNoAngel #TagAFriend… https://t.co/ugYCCzMeuh
— Asia Lovey (@1Asia) April 8, 2015
#Recomendamos Modelos de la campaña #ImNoAngel vs Ángeles de @VictoriasSecret FOTOS: http://t.co/IMB7IiAPl9 pic.twitter.com/codF2WDnmB
— Revista Clase (@Revista_Clase) April 8, 2015
#IMNOANGEL but I sure got my wings!!!
— aakansha gahlot (@GahlotAakansha) April 8, 2015
Nice to see this brand going up against Victoria’s Secret in support of body diversity with #ImNoAngel http://t.co/RwJDqVibC2
— All About Eve (@Eve_WeKnowWomen) April 8, 2015
Lane Bryant’s #ImNoAngel Campaign Is Trying to Redefine Sexy — but Does It Work? http://t.co/XNgclJozT7 #shape so much better then st #lines
— Sarita Banerjee (@booyeeaa) April 8, 2015
#ImNoAngel and do no want to be… pic.twitter.com/r0KysQNUxR
— Paloma Cuevas (@PalomaCuevasR) April 8, 2015
La campaña #ImNoAngel #YoNoAngel hace un llamamiento a las mujeres reales p/ que se sientan orgullosa de sus cuerpos pic.twitter.com/94exkegnPE
— Carla Carvalho (@CarlaCarvalho_1) April 8, 2015
