Kaj dobiš, ko v oglasu združiš nogometna imena kot so Cristiano Ronaldo, Wayne Rooney in Neymar Junior? Oglas za Nike – Risk Everything, ki je delo agencije Wieden + Kennedy iz Portlanda. Akcije je podkrepljena z online aktivnostmi, kot smo že navajeni za Nike, saj lahko uporabniki uporabijo oznako #RISKEVERYTHING in tako pristanejo tudi na spletnem mestu Nike.

Dejstva, da je oglas v štirih dneh videlo več kot 6.000.000 obiskovalcev na YouTubeu niti ne bom omenjal!

Zanimivo pa je prebrati nekatere komentarje pod videom:

  • Bad choice! All those three players are UGLY! For this commercial, Nike should pick Carlito Tevez, Ronaldinho and Gattuso! Now these last three are handsome artists!
  • Wayne Rooney next to Neymar and Ronaldo? Is that an April Fools joke?
  • 0:38 , that moment reminds me of assassin’s creed 3 when he was in the airport in brazil , i just love the brazilian accent , this ad is so badass
  • The King of Kings – Cristiano Ronaldo – The Upcoming Prodigy – Neymar Jr – The White Lion – Wayne Rooney.. This is going to be one hell of a World Cup! Thumbs up if you’re excited!!!

Nike Football: Risk Everything. Cristiano Ronaldo, Neymar Jr. & Wayne Rooney

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