Cristiano Ronaldo / ROC headphones and speakers / “brezdomec” v Madridu

Cristiano Ronaldo z viralnim videom predstavlja nov brand slušalk – ROC LIVE LIFE LOUD! Kaj se zgodi, ko se Cristiano Ronaldo preobleče v “brezdomca” in na ulicah Madrida prikaže svoje znanje nogometa? No, beseda brezdomec je malce preveč čudna, saj je imel novo Nike trenerko in nove Nike športne copate.

Ampak zgodba ostane enaka. Kako se ljudje obnašajo do človeka, ki je malce drugačen in se po ulici podi za žogo, iz daljave pa ga gleda prikupen kužek? Ignorirajo ga. Mimo njega gredo, kot da je zrak. Dekle, ki jo je Cristiano vprašal za telefonsko številko je verjetno po tem, ko je videla kaj je zamudila storila samomor (šala!).

• Nike: Risk Everything – Cristiano Ronaldo, Wayne Rooney, Neymar Junior
• Nike Football: The Last Game ft. Ronaldo, Neymar Jr., Rooney, Zlatan, Iniesta

Ker je Cristiano Ronaldo prepoznavna oseba, je tudi ta video šel viralno okoli. V enem dnevu preko 2.000.000 ogledov. V bistvu pa ne gre za kakšno globjo akcijo, ampak za teaser akcijo za nove slušalke – ROC – LIVE LIFE LOUD.

Cristiano Ronaldo and Monster come together to bring you ROC headphones and speakers—the pinnacle of both style and sound. Like Ronaldo, you can now enjoy music at its very best with Pure Monster Sound®’s unparalleled power, dynamics, and accuracy. Express who you are with this bold, iconic look and let ROC inspire you to LIVE LIFE LOUD

Očitno so slušalke dobro prodajana roba in RVCji so pri slušalkah zelo veliki, kot smo lahko videli pri slušalkah Beats od Dr. Dreja.

Cristiano Ronaldo, the biggest athlete in the world is hiding in plain sight. Would you have noticed? No one cares more about his fans than Cristiano Ronaldo and no one LIVES LIFE LOUDER…even in disguise. ROC Live Life Loud was founded as a partnership between global football superstar Cristiano Ronaldo, branding and retail expert Incubrand and leading digital content company Shareability. The company is focused on audio technology and mobile accessories for a young, on-the-go, global audience. ROC live life loud has a partnership with Monster Products to create a dynamic line of audio products including headphones and speakers.